In this session, Conor Healy, Co-Founder of Connekt Coaching, introduces you to Connekt Coaching's proprietary methodology that transforms transactions into transformational experiences.
The Forever Client Matrix™
The method that has resulted in $100M in sales
The Forever Client Matrix™
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INTRODUCTION
The Forever Client Matrix™ represents the future of sales, as it enables the development of long-term repeat buyers while significantly increasing the lifetime value of each client and achieving unprecedented success in conversions.
Learn how to skilfully navigate conversations with prospects to uncover the underlying resistance to purchasing. This approach establishes a strong foundation for improved results and fosters profitable, enduring relationships when executed correctly.
Break through any barriers with The Forever Client Matrix™ and break free from the repetitive sales and marketing cycle. Build a loyal client base that refers others enthusiastically, giving you more time to focus on delivering high-quality programs and training as well as the people, places and things you love.
Learn how to skilfully navigate conversations with prospects to uncover the underlying resistance to purchasing. This approach establishes a strong foundation for improved results and fosters profitable, enduring relationships when executed correctly.
Break through any barriers with The Forever Client Matrix™ and break free from the repetitive sales and marketing cycle. Build a loyal client base that refers others enthusiastically, giving you more time to focus on delivering high-quality programs and training as well as the people, places and things you love.
The Forever Client Matrix™
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PHASE 1
In this session, Conor Healy, Co-founder of Connekt Coaching, explains the first phase of The Forever Client Matrix™. This video helps you understand where clients are mentally and in their buying process and how to guide them towards conversion.
Phase 1 is typically when new salespeople try to close deals, but often it is too early in the sales engagement, resulting in a low closing ratio of around 10-15%. This happens because the information shared by clients at this stage is superficial and easily shared with anyone, requiring minimal rapport.
The first resistance band is what typically prevents further progress. When encountering this, salespeople often find that prospects opt out or provide shallow excuses for delaying or reconsidering the proposal. Conor demonstrates strategies for overcoming this resistance, which may come in the form of objections, cold responses, or disinterest. This will give you the confidence and certainty you need to move to the next stage.
The first resistance band is what typically prevents further progress. When encountering this, salespeople often find that prospects opt out or provide shallow excuses for delaying or reconsidering the proposal. Conor demonstrates strategies for overcoming this resistance, which may come in the form of objections, cold responses, or disinterest. This will give you the confidence and certainty you need to move to the next stage.
The Forever Client Matrix™
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Resistance Bands
In this session, Conor Healy, Co-Founder of Connekt Coaching, demonstrates how The Core Resistance Framework™ operates within The Forever Client Matrix™. Points of resistance often appear as objections, disinterest, or superficial conversations.
Responses such as 'send me more information,' 'I need more time to decide,' or 'I'll call you back in two weeks' usually result in prospects disappearing. Instead of converting the prospect, you often end up warming them up for your competitor.
The key to success is our ability to either overcome these resistance points or eliminate them entirely. This can be the difference between losing a prospect and gaining a lifelong client. This video discusses the methodology behind this process. Watch now to learn how to overcome resistance in prospects and turn them into lifelong partners for your business.
The key to success is our ability to either overcome these resistance points or eliminate them entirely. This can be the difference between losing a prospect and gaining a lifelong client. This video discusses the methodology behind this process. Watch now to learn how to overcome resistance in prospects and turn them into lifelong partners for your business.
The Forever Client Matrix™
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PHASE 2
In this session, Conor Healy, Co-founder of Connekt Coaching, guides you through the next phase of The Forever Client Matrix™.
In Phase Two, you overcome your prospect's initial resistance, leading to a closing ratio of 15%-25%. If a client has progressed to Phase 2, they begin sharing insights typically reserved for their inner circle. This deeper conversation allows for more opportunities to uncover the challenges and objections they find difficult to articulate And then, they will give you an opportunity to further understand what is needed to proceed to Phase 3.
The Forever Client Matrix™
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PHASE 3
In this session, Conor Healy, Co-Founder of Connekt Coaching, will address a phase where we have consistently seen a closing ratio exceeding 50%. In Phase 3, you will have successfully overcome the second resistance barrier.
This is where people start to share things they often have not even admitted to themselves. Through this transformational process, all barriers and constraints vanish. You will find yourselves facing the core resistance, which is surprisingly the simplest hurdle to overcome. This allows you to effortlessly uncover what has been holding the prospect back from their current situation and circumstances. As a result, you create a Forever Client relationship and instantly upgrade their understanding of what's possible.
Growth & Comfort Do not Co-Exist
We can't help you unless you take the step...Once you do we will do everything in our power to help you succeed.
